“WE HAVE TO GO FROM WHAT IS ESSENTIALLY AN INDUSTRIAL MODEL OF EDUCATION, A MANUFACTURING MODEL, WHICH IS BASED ON LINEARITY AND CONFORMITY AND BATCHING PEOPLE TO A MODEL THAT IS BASED MORE ON PRINCIPLES OF AGRICULTURE. WE HAVE TO RECOGNIZE THAT HUMAN FLOURISHING IS NOT A MECHANICAL PROCESS; IT’S AN ORGANIC PROCESS. AND YOU CANNOT PREDICT THE OUTCOME OF HUMAN DEVELOPMENT. ALL YOU CAN DO, LIKE A FARMER, IS CREATE THE CONDITIONS UNDER WHICH THEY WILL BEGIN TO FLOURISH.”

KEN ROBINSON

This is precisely what our Young Talents inspired their guest to do on a very special event held in Officucina on October 19th.
Inspired by Future Food Institute tradition of 48 hours marathons with the objective of examining, innovating and changing well-established paradigms in the food system, the Academy applied this revolutionary model of human centered innovation to create a new process of innovation, a method of cognitive investigation, of in-depth analysis and co-creation of value.
The “game” was led by keywords such as green, design, food and tech, triggering a brainstorming exercise leading to the creation of projects aiming at innovating the traditional paradigms and to a building a new possible future in the food sector.
And so it began…
THE PROCESS:
GATHER: first stage consisting in gathering a considerable number of people having different origins/skills/fields of specialization around a common objective.
PEEL: second stage in which the participants are invited to bare themselves completely and mix with the other participants, with the final aim of creating teams capable of developing “raw”ideas.
CHOP: third stage consisting in the reorganization of the idea through a process in which each contribution gets “chopped” and mixed together in order to create a starting base.
COOK: last stage consisting in putting the ideas elaborated in the previous stage into a container in order to transform them in prototypes, before cooking them.